In January of 2005, I embarked on a journey that has exceeded my wildest dreams. I also did not realize I was creating a niche in the event industry. All I was doing was following my heart. Following my passion. Following my bliss.
One of my favorite quotes is by Joseph Campbell. Campbell is one of the most quoted peeps in the world of Positive Psychology, Law of Attraction and anyone who studies and practices “mindset.” If you have never seen the movie, Finding Joe, I highly recommend it. Shiny. Sparkly. Squirrel. I get distracted easily. The quote. Campbell said, “If you can see your path laid in front of you step-by-step, you know it’s not your path.”
Many, many years ago, I met up with a friend whom I had lost touch. It was simply a time in our lives where we went in different directions. I was getting my Masters. He was still getting drunk. After about four years, I get a call and a familiar voice simply said, “Dude, it’s been too long.”
Four years is a long time in close friend years. We agreed on a day, location and time…and met up. The beauty of a real friendship is that, no matter how much time has passed, you just pick up where you left off. This being one of those times. With a caveat.
One of the first things out of his mouth was, “I think I found her and I think I’m going to ask her to marry me.” To which I replied, “How are you going to ask?” Cue the crickets and a blank stare. He had no clue.
Rather than catch up, we spent the entire evening planning his proposal. I do not remember ever feeling so alive about something. So aligned. I had always been the “go-to” guy in my family and circle of friends when it came to ideas for first dates, anniversaries and birthdays.
Questions often consisted of,..
Where do I go? What do I wear? What should I buy?
Back to the friend. I went home that night and thought, “How fun would this be to do for a living? But, all over the globe. And with high-profile clients?”
I sat on this idea for six years. I’d go to my office, turn on my computer and all I could think about was planning amazing marriage proposals. Having researched the idea extensively, no one was doing this. I would be the first.
In January of 2005, I hung my shingle. My thinking was that I would do these in the Dallas/Fort Worth area. Actually, I had no clue. Unlike other areas of my life, I did not care. I just wanted to help awesome clients plan their dream marriage proposals. I didn’t know. I didn’t care. The desire had just grown too strong.
I also recognized, perhaps for the first time in my life, I was really good at this. I was really good at something. More importantly, It was like breathing for me. I found myself researching locations, vendors and even the smallest of details at all hours of the day. Even to this day, when working with a client to plan his dream proposal, an idea will hit me while sleeping and, before I know it, I am on my laptop…in the middle of the night…making sure an idea does not go by the wayside.
It’s been 8.5 years since launching my company. Still to this day, when I am asked about what I do or want to know more about my company, a typical response is, “It’s so cool to meet someone who is so passionate about what they do!”
This decision has led to me to meet some amazing people, work with clients from all over the globe and be a part of marriage proposals all over the world. I have been truly blessed with tons of media. I’m not naive enough to think that people are not interested in something romantic and something involving love…pretty much what a marriage proposal is all about. Still, I am truly grateful and humbled every time a reporter, a newspaper, a tv station or a production company calls.
In all honesty, if money were no object, I would do this for free. I have the unique opportunity to be a part of something so personal. So intimate. Many times I am the only person, other than my client, who knows that a proposal is going to go down in 3-4 months.
The marriage proposal is all about who is being asked and has very little do with who is doing the asking. Two things happen when someone announces they are engaged. Her hand is practically yanked off to see the ring. Then…the big question…
How did he ask?
Along with my client, I give her a story to tell. A story she’ll never get tired of telling. A story that her friends keep retelling it. A story where her friends’ husbands and boyfriends hate my clients because the bar has been raised so high.
I never get tired of sharing my story. I have been asked this since Day One. “How did you come up with the idea?” Now you know. My wish is that you get to do something you love. That you get to do something that is like breathing. That you follow your bliss.